Digital Direct-response

Over 100 Years Of Tested Results Shows How The Little-Known Strategies Of Direct-Response Can Multiply Your

Customer Acquisition Results Quickly, Reliably, and More Profitably Than Any Other Form Of Marketing.

Stop accepting the same common marketing advice that everyone else is "trying."


The truth is, marketing is hard...


And the real way to make it work is not with a new website or jumping on more social media platforms.


Want to know why?


Because new platforms and gossip-worthy methods aren't really why people choose to work with you in the first place.


Am I right? I mean, what we really do is help people.


And that's a good thing for your marketing, because people are actually "in the market" for themselves.


(I know. The nerve!)


Strangely, even with all the new technology and the new ways we get our information and entertainment, you and I... haven't change much at all.


All of us- chasing the same goals, avoiding the same pain, running from the same fears, and hoping for the same dreams...


as we were 100 years ago.


(When you observe the behavior of larger crowds, it's even more predictable!)


But that's where the magic is, and why you and I have such an opportunity to make a bigger impact...


The first step is realizing that people are going to do whatever they want.


Because if you keep that at the front of your mind, it will transform your marketing.


Do you know about direct-response?


It turns out, business is still about creating something of value that people will want.


Somewhere along the line, the thought became that if you can "get your name out there" enough, that somehow that was how "branding" was done, and therefore how a company could grow.


That couldn't be further from the truth (and couldn't be a bigger waste of money).


Because awareness doesn't sell.


The fact is, in a world full of advertising, full of content, and full of distractions- even your marketing has to be valuable!


There is a lot of confusion among marketing professionals about what direct-response is verses branding, and there is a bit of contention between the two.


But when it comes down to making more money than you're spending in marketing...


Then throwing out more content and "getting your name out there" isn't going to cut it.


You need people to actually respond.


And the truth is, you can do that more consistently, reliably, and profitably than you can imagine.


And it's been happening for the last 100 years...


And it works even better today!


Because right now, people are bombarded with ads and content from businesses who are dead-set on getting their name out there than ever before...


So when we come along and put something truly beneficial in front of them, and structure it in a way that easy for them to choose...


Well, I already said it was profitable.


Direct-response is the sure way to go.


Here's an offer for you-


A way to figure out if you think direct-response can make a difference in your business...


After studying the greatest copywriters and marketers from this last century, I've put together an easy-to-read guide of the most practiced strategies in direct response.


And you can have for free!


Most of these methods won't cost you anything to implement.


They are the same strategies we use with our clients and friends when they need more customers. You may even start using them by the end of the week!


Get your free guide below and put these strategies to use right away!


(I hope one day I hear from you about the difference they made for your company)

Ray Porrello

@ Copyright 2020 - RP Marketing Group, LLC | All rights reserved